What’s Included:
• Spreadsheet audit of up to 10 competitor campaigns
• Success metric tracker (funding % vs. goal, backer count)
• Positioning & messaging notes worksheet
Why It’s Needed:
Winning campaigns leave clues. Studying what works helps you shape a better, smarter strategy.
Benefits:
• Saves hours of research time
• Reveals trends and pitfalls in your category
• Helps you differentiate your offer
Expected Results:
• A clearer idea of what backers respond to
• Confidence in your pricing, positioning, and message
• A campaign aligned with proven success factors
How It Works:
Pick 5–10 top campaigns in your niche. Use the template to compare structure, copy, visuals, reward tiers, and engagement. Then adapt what works into your strategy.
